SidelaneAI

what we make possible

AI production platform.
For fashion and beauty brands.

what we make possible

AI production platform.
For fashion and beauty brands.

SidelaneAI

AI-Models.
Digitally staged.
All in one platform.

Licensed agency models and AI avatars, digitally produced. Buyouts and contracts included - all in one process.

Jetzt ausprobieren › Für Geschäftskunden verfügbar in
Model Mode
Model Beauty

How it works

One platform, three pillars.

From the model to the final image. The brand handles everything in-house.

AI-Models.

Licensed agency models or AI avatars—the brand makes the choice directly within the platform.

AI Production.

Custom pipelines for a consistent brand look. The brand can intuitively create AI images on its own - without any prior knowledge.

Buyout, Contract & Invoice.

Buyout calculations including terms and usage rights. Digital signatures — contracts directly within the workflow.

Das Studio.
The central location for production.

Jetzt ausprobieren › Für Geschäftskunden verfügbar in
Composer und Preset speichern

Composer und Preset.

Combine modules, save setups. Board, outfit, model—saved as a preset, ready to use at any time.

Model-Auswahl und Buyout-Vertrag

From concept to contract.

Models, usage rights, and digital signatures in a single workflow.

Bild-Feedback mit Markierungen und Kommentaren

Feedback directly on the image.

Markups on specific areas of an image, comments with mentions—all in context. No back-and-forth emails.

Review- und Refine-Modus

Review & Refine.

View and approve in Review mode. Create variations in Refine mode without having to rebuild the setup.

Outfit-Verwaltung mit Kategorie und Passform

Outfit Library.

Just upload it - properties and categories are created automatically. Changes are applied to all existing productions.

From a flat lay to a photo

One outfit,
many applications.

Flatlay Outfit 1
KI Foto 1
KI Foto 2
Flatlay Outfit 2
KI Foto 1
KI Foto 2

Custom Workflow

A process tailored entirely to the brand's needs.

Step 01
Foundation

Model, Brand
and database

We establish the visual starting point by analyzing the model, the brand's aesthetic, the style, and the image data required to create a high-quality AI twin.

Step 1
AI-Twin
Step 1
Step 1
Step 1
Step 1
Real Model
Step 02
Workflow

Custom
AI-Pipeline

Based on the brand’s objectives, we develop a customized workflow - from training the AI twin to ensuring visual consistency, prompt logic, product integration, and campaign-specific production.

Flatlay
AI twin
Ergebnis
Real clothing
AI-Twin
Result
Step 03
Result

Scalable
visual production

The result is a flexible content system for high-quality image and video data that can be scaled across campaigns, e-commerce platforms, and markets while always remaining consistent with the brand.

Skalierbare Produktion

From a flat lay to a photo

From an outfit
becomes brand content.

Flatlay Outfit 1
KI Foto 1
KI Foto 2
Flatlay Outfit 2
KI Foto 1
KI Foto 2

Realism that is convincing

Real beauty products. Transformed into realistic AI campaigns.

With visible textures, realistic skin interactions, and the finest material details - without traditional production methods.

Beauty Pair 1A
Beauty Pair 1B
Beauty Pair 2A
Beauty Pair 2B
Beauty Pair 3A
Beauty Pair 3B

Model

From real models to AI twins.

Each AI twin is based on a real model and real image data. This is how we combine authentic aesthetics with the capabilities of artificial intelligence.

Model 22
SERLINA HOHMANN
Model 22
SOHNI AHMED
Model 20
LEA OUDE
Model 22
VINCENT VON THIEN
Model 16
SOFIA TSAKIRIDOU
Model 16
RUBEN RUA
Model 16
LOUISA KAPITZA
Model 16
VLADA STALMAKOVA
Model 16
ELENA FAUPEL
Model 16
ANNA AMATO
Model 16
CLAUDIA COLLADO
Model 16
LUISA SONDERMEIER
Model 16
LIA LENHARDT
Model 16
HANNAH LAKER
Model 16
LEONIE KIM
Model 16
LARA BENDER
Model 16
FINE BAUER
Model 16
LENNART BETZGEN
Model 1
ALEXANDRA PEKARKOVA
Model 2
ALINA
Model 3
ASEKA
Model 4
CAROLINNE PRATES
Model 5
CELINA KROGMANN
Model 6
FATIMA SIAD
Model 7
FINE BAUER
Model 8
FLORENTINA
Model 9
GRETA
Model 10
ILAYS
Model 11
JELENA STANKOVIC
Model 12
JULIA STREGE
Model 13
LENE GOUWS
Model 14
LILLI ZOE
Model 15
LINDSEY OPSO
Model 17
LUISA HARTEMA
Model 18
SARAH DEWI
Model 19
SOPHIE
Model 20
STEPH HUYNH
Model 21
VIOLA MAZZA
Model 22
YVONNE
×

MODEL NAME

Alle Bilder sind AI generiert und basieren auf echten Bilddaten von dem Model.
Mit diesen AI-Twins setzen wir die Grundlage für alle kommenden AI Produktionen.

About us

SidelaneAI

The AI platform for the scalable creation of fashion, beauty, and lifestyle content.

up to
0 %
Cost savings compared to traditional photo shoots
up to
faster production
 
0+
Ready-made AI avatars available for direct selection
 
0 %
Brand consistency across all productions

Brands and companies create realistic image and video content for e-commerce, campaigns, lookbooks, social media, and other digital channels, using either AI twins of real models or fully digital AI avatars.

Depending on your requirements and the scope of production, you can save up to 90% in costs compared to conventional shoots and productions, while also benefiting from significantly shorter production times and scalable content volumes.

AI twins are based on real models, actors, musicians, creators, and other talents. They are used exclusively on a project-by-project basis and subject to the necessary approvals and usage rights. Through our network, you can request and book both models from mf-mgmt and external models from our partner agencies.

Für Produktionen mit vollständig digitalen Models stehen über 250 bereits erstellte AI-Avatare zur direkten Auswahl bereit. Darüber hinaus können Kunden eigene AI-Avatare nach ihren Vorstellungen erstellen und dabei Aussehen, Typ, Alter, Stil und weitere Merkmale definieren. Die so entstehenden konsistenten AI-Avatare lassen sich anschließend für unterschiedliche Produktionen und Content-Formate einsetzen.

Our platform integrates casting, rights and approval processes, content generation, and project management into a single, centralized workflow. Clients decide for themselves which AI twins or AI avatars to use, what content to create, and to what extent it should be used.

SidelaneAI Studio

A self-service solution for smaller-scale and standardized production runs.
Right within the platform, without any detours.

Jetzt ausprobieren Für Geschäftskunden verfügbar in

SidelaneAI Enterprise

Personalized support for larger clients and more complex productions, with customized workflows and appropriate credit and pricing structures.

Enterprise Inquiries
ai@mf-mgmt.com +49 (0) 40 41 30 83 73

This gives rise to a new form of content production: faster, more scalable, and significantly more cost-effective than traditional production processes. It features clearly defined usage rights, transparent approval processes, and controlled use of digital identities.

we make your vision come to life

Michael Fassl

Michael Fassl

Co-Founder
Marketing and Business Development
Tobias Dick

Tobias Dick

Co-Founder
AI Artist | Photographer | IT Developer